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Influencer Marketing
Without the Chaos
From idea to results in minutes: Mifu's AI helps you plan strategies, match with the right creators and operate campaigns effortlessly.
Powering the world's most ambitious brands.
Trusted by leading companies worldwide
Scale Creator Campaigns without the Chaos
Mifu replaces the mess of spreadsheets, DMs, and content chasing with AI-powered strategy, matchmaking, and management – so you can launch and operate campaigns in hours, not weeks.
Campaigns - Paid Partnerships with Creators
Mifu ecosystem lets you research, create and operate campaigns in a matter of hours.
Find
Find the most relevant creators for your brand, in any niche
Outreach
Tailored outreach and assisted messaging with every creator
Manage
Streamlined management through content rules & more
Monitor
Auto monitoring of the highest performers for re-engagement and reporting
About Us
At Mifu, we believe influencer marketing should be accessible and effective for every brand. Our platform combines cutting-edge AI with human expertise to help marketers build authentic, lasting partnerships with creators.
Our mission is to eliminate the chaos and complexity, replacing it with intelligent tools that make campaign success predictable and scalable.
Meet Our Team
Alex Asher
Co-Founder & CTO
Kasim Khan
Co-Founder & CGO
Mark Bushby
Co-Founder & COO
Fatima Pasha
Founders Associate & Creator
Calculate influencer rates with confidence
Our AI-powered calculator uses campaign goals, budgets and creator data to provide transparent pricing recommendations for both brands and creators.
For Brands
Our calculator takes into account multiple factors to provide accurate campaign pricing recommendations.
Campaign Budget & Goals
Total budget allocation and campaign objectives
Platform Distribution
Instagram, TikTok, YouTube mix and reach
Influencer Tiers
Micro, mid-tier, and macro influencer mix
Content & Rights
Complexity, turnaround time and usage rights
Campaign Budget Example
For Creators
Understand fair rates based on your audience, engagement, and content quality metrics.
Audience Metrics
Follower count and engagement rate analysis
Niche & Category
Industry specialization and audience demographics
Content Type
Posts, stories, reels, and video complexity
Usage Rights
Licensing terms and content usage scope
Creator Rate Example
Compare Mifu vs Traditional Agencies
See how much you can save with Mifu's transparent pricing compared to traditional agency fees.